Raising the bar in retail and commerce media.

Retail Media Commons helps brands, retailer networks and their partners build the strategies, capabilities, systems and relationships that turn retail and commerce media opportunity into better outcomes.

Why Retail Media Commons exists

The opportunity is growing. The infrastructure needs to catch up.

Retail and commerce media bring together different businesses, disciplines and priorities. But the strategies, systems, capabilities and ways of working needed to connect them are still taking shape.

Realising the opportunity takes more than the media inventory. It takes commercial understanding, practical capability and the ability to lead change — connecting people, processes and technology so better thinking becomes better work.

Retail Media Commons brings those pieces together.

The Operating System

Collaboration. Courses. Community.

Different ways to move forward. Connected by a shared ambition to raise the bar.

Collaboration

Solve challenges. Create new value.

Courses

Build knowledge and skills. Create confidence.

Community

Build connections. Share perspectives. Grow together.

The belief behind Retail Media Commons

Better outcomes start with better understanding.

  1. Better understanding creates better collaboration.
  2. Better collaboration creates better work.
  3. Better work creates more meaningful customer experiences.
  4. And those experiences create the outcomes that allow all of us to grow.

This is not retail media as theory.
It is retail media, in real life.

Shared ambition. Shared outcomes.

Renae Duval Usher, founder of Retail Media Commons

Expertise

Built from experience. Connected to the industry.

Founded by Renae Usher, Retail Media Commons brings a commercially grounded perspective to retail and commerce media — combining hands-on experience with a belief that better understanding and collaboration lead to better work.

Retail Media Commons brings that belief to life through practical consulting, learning and connection — helping people and organisations build the capability, systems and relationships to move forward.

What are you building towards?

Whether you’re shaping a proposition, growing revenue, strengthening partnerships or building the capabilities and systems behind commercial performance, Retail Media Commons brings the expertise and connections to help move it forward.